Harness the Power of Community
We live in a connected age. Social media has created a hyper-informed culture. People share volumes of information every day about their kids, about their pets, and even about their lunch. However, this type of collaboration has not been as readily adopted by social business. This is the problem we aim to solve.
Social business typically involves a lot of outbound messaging to your friends, fans, followers, and employees. Very little of it turns into a conversation or actual collaboration. Passenger is dedicated to harnessing the power of community to create authentic dialogue that fosters innovation and reveals new insights.
We now offer two product lines; each focused on community, but in specialized ways. Our NGage product is focused on connecting brands to the voice of the customer to inform:
Market Research Online Communities or MROC’s bring your target audience together to ask and respond to questions to inform business decisions. This greatly improves response time and quality of the research compared to traditional methods.
Allowing your customers to submit ideas and socialize them within a community enables your brand to quickly identify, refine and test the best ideas. Which dramatically shortens new product development timelines.
A community can simply be a place to share exclusive information with your biggest fans and best advocates. These advocates then become ambassadors spreading your brand message across the social web.
Additionally we have created NVolve, a new enterprise community platform designed to enable simple and secure communication across your organization:
With an enterprise community employees have a secure, social environment to submit ideas, share documents, and get the answers they need more efficiently.
Over the past 7 years we have helped the world’s leading brands create new products, new beverage flavors, new television programs, and more; simply by making it easier to engage with their target audience.
Contact us to learn more. We’re excited to see what else we can create together.
Dr. Bahram Nour-Omid